- MBA from a reputable business school
- Minimum 2 years of relevant experience
- Excellent Analytical and problem solving skills
Job Description
- Monitor and analyze sales volumes, market share trends and consumer insights
- Assisting the Brand Manager in the development and execution of promotional strategies/ initiatives.
- Closely work with the advertising agencies and media buying house.
- Executing new product launches and relaunches.
- Responsible for market research to gain consumer insight and provide inputs that have implications for the strategic direction and positioning of the brand
- Field visit to get retailer's feedback and evaluation of marketing strategies. Market visits to monitor brand performance.